The Rise of Social Commerce

Shraeyansh Thakur

Published December 10, 2020

We expect that social commerce, which is a $1.5 billion to $2 billion market in India today, will be worth as much as $20 billion in just five years—and will likely hit nearly $70 billion by 2030. In short, India’s social commerce sector will be twice the size of the current e-commerce market within 10 years. This report, written in collaboration with Bain India, highlights the social commerce opportunity, drivers of the sector’s growth and key imperatives for brands and startups to tap into the full potential of social commerce. Download the report here: Unlocking the future of commerce in India