Kopi Kenangan: Leveraging new retail to build customer love

Rohit Agarwal talks to Kopi Kenangan’s Edward Tirtanata about how the Indonesian ‘Grab & Go’ coffee chain is banking on customer obsession and its new retail model to help navigate the Covid-19 crisis.

Rohit Agarwal

Published October 1, 2020

Rohit Agarwal talks to Kopi Kenangan’s Edward Tirtanata about how the Indonesian ‘Grab & Go’ coffee chain is banking on customer obsession and its new retail model to help navigate the Covid-19 crisis.